How to Build a Magento Marketplace

Online marketplaces continue to gain more and more space on the worldwide net – according to studies, overall sales on online marketplaces in 2016 surpassed $1 trillion, and this number will only grow over the years. It’s no wonder people look at the success of well-known platforms, such as Airbnb, Etsy, eBay and Amazon, that have already proven the fact that the marketplace model can be viable. Moreover, it can be prosperous, scalable, and attractive both for sellers and buyers – which is why people strive to learn more about the process of building a marketplace with Magento. If you are also curious about this, you have come to the right place!

Read more

Whidegroup presents performance analytics tool that can breathe life into every e-commerce

Whidegroup presents performance analytics tool that can breathe life into every e-commerce

Whidegroup company has developed analytics tool that analyzes non-trivial factors influencing e-commerce website performance, identifies issues that strongly affect conversion, provides advanced reporting and recommendations for e-commerce optimization.

Read more

What Are the Challenges of Developing an Online Store to Sell Jewelry?

Statista says that in 2017 the official retails sales amount from women`s bridge and fashion jewelry exceeded $14 billion in the United States. Now the industry continues to gradually enter the online space. If you want to be on the crest of the wave, start a jewelry shop online. Here we explore the brightest examples of e-stores that are selling jewelry, identify the benefits of doing e-commerce in the jewelry business, and most importantly – consider the challenges you may deal with, followed by the best solutions to those challenges.

Read more

How to Increase an E-commerce Website Speed

Have you ever considered how important your web performance is? According to the latest studies, 40% of customers will abandon a website that takes more than 3 seconds to load, and 79% of customers who are dissatisfied with website performance are less likely to make a repeat purchase. Moreover, Google won’t even let websites with slow performance show up top on search results. Sounds like performance is really important, doesn’t it? So, let’s take a closer look at your website performance and learn some methods we use to get e-commerce websites to load faster.

Read more

What’s Needed to Build an Antique Online Store or Auction for Antique and Vintage Collectibles?

Statista claims that in 2015, official annual turnover of antiques and vintage market exceeded $29.9 billion, and that’s only according to official data. At Whidegroup, we have explored the best examples of online stores and auctions specializing in collectibles. So, if you have been curious about how to build an online antique store, we will provide you with every possible detail, from the rudimental points about collectibles to the technical nuances, and development cost of your own e-store.

Read more

7 Best Practices to Improve E-commerce Conversion Rate
of Your Store

Often, beginning, and even experienced, entrepreneurs face the problem of their e-stores simply not generating a sufficient number of sales. They have enough traffic, their website position on search engines are high, and budgets for contextual advertising are impressive. Yet, still there lacks a copious amount of orders. If you are experiencing the same problem, or if you have just created your own online store and want to avoid such obstacles in the future, then this article is sure to be useful to you.

Read more

26 of the Best Tools to Measure the Success of Your E-Commerce Website

You have probably thought of ways to improve your website. We’re sure you’ve even heard about the various metrics that can help you measure how your e-store is doing. However, knowing how to choose the most appropriate tool for your e-store may not always be instinctual. We’ve become closely familiar with the most popular and commonly used tools for tracking web metrics and formed a list of which we think are the best. Take a look, and perhaps you’ll find the answer to the tool that will perfectly meet your current business needs!

Read more

Let’s Build Your Own Online Coffee Shop: Here is How

The world consumes over 2.3 billion cups of coffee every day. Coffee is the most traded commodity in the US, and its popularity is continuing to grow on markets like the UK, China and Japan. You can enter the coffee market by creating a Magento, WooCommerce or Shopify store selling custom roasted beans, ground coffee, or even coffee machines and mugs. Read further to discover how to build an online coffee store and how much it might cost.

Read more

How to Choose a Payment Gateway for Your Online Store

Payment gateways for online checkout are an integral part of any online store. Since payment gateways are part of payment processing, having a good reputation, reliability, and simplicity are essential to their success.

Read more

7 Ways to Improve Customer Experience on Your E-commerce Website

Armies of the best marketers and salespeople work day and night, competing against each other in order to win customer attention and interest. Each day brings more clever ways to make potential customer visits pleasant and comfortable by providing the best possible service with an eye towards encouraging consumers to come back.

Read more