Top Magento Stores Using Hyvä Themes:

How To Stay Fast, Flexible, and Feature-Rich

The Hyvä theme has become a go-to choice for merchants who want faster Magento site speeds, better UX, and simpler implementation of new features. Today, nearly 5,000 online stores are already leveraging Hyvä benefits to deliver fast and well-structured shopping experiences to their customers.

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If you’re wondering whether migrating to Hyvä is the right move, take a look at real-world merchants who made the switch.

We’ve rounded up 10 Magento website examples from various industries that run on Hyvä. Discover how these stores stay fast, flexible, and feature-rich.

1. Katie Loxton

Country: United Kingdom

Ecommerce niche: Jewelry and accessories

Performance metrics* (desktop / mobile):

• Performance score: 100 / 94
• Largest Contentful Paint (LCP): 1.9 / 1.6
• Interaction to Next Paint (INP): 66 / 113
• Cumulative Layout Shift (CLS): 0.02 / 0
• Core Web Vitals (CWV) assessment: Passed / Passed

Engagement metrics* (average monthly):

• Traffic: 156K
• Visit duration: 02:35
• Pages per visit: 3.54

*The data in this article was gathered using PageSpeed Insights, Ahrefs Website Traffic Checker, and SimilarWeb.

Katie Loxton is a UK-based fashion and lifestyle brand, founded in 2014. The brand focuses on creating stylish, high-quality accessories such as handbags, sunglasses, and jewelry that combine timeless design with affordability.

The website features a wide range of products, each with high-quality images, and includes video on product pages and even on the homepage’s first screen. Despite these heavy visual elements, pages load almost instantly – both on the initial visit and when navigating through different menu sections.

This smooth user experience is backed by the site’s performance metrics. We see the highest possible performance score on desktop – 100 and an excellent 94 on mobile. All CWV metrics fall well within the green zone. A low LCP and near-zero CLS (zero on mobile!) ensure fast load times and visual stability across pages. Combined with a strong INP, users can interact with filters, product views, and cart features without any frustrating delays.

These performance characteristics translate into strong engagement metrics for ecommerce websites – users browse an average of 3.54 pages per session and stay for around 2 minutes and 35 seconds.

Hence, the Katie Loxton website perfectly demonstrates what Hyvä is built for – speed. This factor, especially on mobile, is crucial in the luxury ecommerce niche, where first impressions count.

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2. Alcon Lighting

Country: United States

Ecommerce niche: Commercial and industrial supply

Performance metrics (desktop / mobile):

• Performance score: 100 / 94
• LCP: 1.3 / 1.8
• INP: 62 / 97
• CLS: 0.02 / 0
• CWV assessment: Passed / Passed

Engagement metrics (average monthly):

• Traffic: 42K
• Visit duration: 01:09
• Pages per visit: 2.36

Founded in 1987, Alcon Lighting is a manufacturer and distributor of commercial-grade LED lighting fixtures, serving clients across the United States and Canada. The company specializes in architectural lighting solutions for a variety of applications, including offices, galleries, hospitality venues, and healthcare facilities.

Alcon Lighting belongs to the B2B segment. This Magento site example shows how the same Hyvä theme, thanks to its wide customization options, can be perfectly adapted to both B2C (as seen with Katie Loxton) and B2B needs.

In the case of Katie Loxton, product pages feature bright, eye-catching photos that dominate the page, encouraging immediate purchases. A single “Add to Cart” button directs buyers toward checkout, while detailed product information is hidden into dropdown lists. Such a layout suits B2C customers who often rely on visuals rather than studying technical details before buying.

In contrast, Alcon Lighting targets B2B buyers, which requires a different focus. Photos are compactly organized in a carousel, while detailed product descriptions and technical characteristics take up more page space.

Visitors can also download a PDF with product specifications and choose between three actions: “Add to Cart,” “Request a Quote,” or “Assign to Project.” These options are essential for simplifying the B2B buying process – and Hyvä makes it easy to add them.

Despite the more complex setup, the site’s performance metrics remain just as impressive as those of Katie Loxton. They are nearly identical, with a perfect score of 100 on desktop. Traffic is lower here, which makes sense given the smaller audience – fewer people are interested in wholesale lighting purchases compared to buying jewelry or handbags individually. An average browsing depth of over two pages is also strong for this segment, as further communication often shifts to a personal format through email or phone calls after a customer requests pricing.

3. SunLiner

Country: Germany

Ecommerce niche: Home and garden

Performance metrics (desktop / mobile):

• Performance score: 99 / 97
• LCP: 0.7 / 1
• INP: 152 / 130
• CLS: 0.01 / 0
• CWV assessment: Passed / Passed

Engagement metrics (average monthly):

• Traffic: 3.7K
• Visit duration: 00:39
• Pages per visit: 2.60

SunLiner is a German retail company specializing in high-quality parasols and sun protection accessories. Founded in 2005 and headquartered in Osnabrück, SunLiner offers a diverse range of products catering to both B2B and B2C clients.

This isn’t a manufacturer, but a large retailer. Here, the product page features a single button to add items to the cart. However, each product offers a wide range of size and shape configurations – in total, more than 5,000 product combinations across the website. Product descriptions are also extremely detailed, even more so than on Alcon Lighting’s site, filling six separate tabs.

Hyvä allows SunLiner to build such complex, highly customized pages without sacrificing speed. The performance score remains impressive, reaching 99 on desktop and a record 97 on mobile devices.

4. Mey

Country: Germany

Ecommerce niche: Fashion and apparel

Performance metrics (desktop / mobile):

• Performance score: 98 / 90
• LCP: 1.2 / 1.2
• INP: 39 / 121
• CLS: 0 / 0
• CWV assessment: Passed / Passed

Engagement metrics (average monthly):

• Traffic: 127K
• Visit duration: 03:26
• Pages per visit: 7.44

Mey is a family-owned German company specializing in high-quality bodywear, lingerie, and loungewear for men and women. Founded in 1928 as a commission hosiery factory, the company has evolved into a leading manufacturer in the textile industry.

At first glance, the product page looks similar to Katie Loxton’s, featuring large, detailed product photos that take up almost the entire page and a bold Add to сart button. However, the website shows a new feature – an intuitive color and size selector, while moving the product description below all the images.

Hyvä’s flexible block-based structure, instead of Magento’s rigid templates, makes it possible for stores with similar functionality to still look unique.

Performance on Mey’s website also holds strong. While the scores are slightly lower than the previous examples, they remain well within the green zone. However, the engagement metrics are outstanding – even outperforming Victoria’s Secret, a well-known brand in the same niche. At the time of comparison, with Mey’s pages per visit at 7.44 compared to 6.64 for VS.

5. Rareseeds

Country: United States

Ecommerce niche: Home and garden

Performance metrics (desktop / mobile):

• Performance score: 97 / 91
• LCP: 1.3 / 1.2
• INP: 64 / 104
• CLS: 0 / 0
• CWV assessment: Passed / Passed

Engagement metrics (average monthly):

• Traffic: 265K
• Visit duration: 06:04
• Pages per visit: 7.01

Rareseeds is the online store of Baker Creek Heirloom Seed Company, a U.S.-based business specializing in heirloom seeds. The company offers over 1,000 varieties of open-pollinated, non-GMO seeds, aiming to preserve agricultural biodiversity and promote sustainable gardening practices.

On the surface, the website may seem slightly old-school. However, this design perfectly matches its audience: settled farmers and home gardeners who value organic products, practicality, and comfort over trends. The site meets their expectations precisely.

This is confirmed by engagement metrics. The website attracts the most traffic among our examples – over 250,000 visitors per month, with an average visit duration of more than six (!) minutes.

On product pages, customer reviews take up more space than images, highlighting trust and real-world experience. A handy alphabetical index helps visitors quickly find the seeds they are looking for. Another standout feature is an integrated audio track, seamlessly embedded into the page layout, that offers additional information about plants.

Once again, Hyvä’s flexible block-based system makes it possible to build any website design and add highly customized features, delivering a result that feels like fully bespoke development. You would never confuse Mey and Rareseeds websites – yet the design of both is based on the same Magento Hyvä theme.

6. Parfumerie

Country: Netherlands

Ecommerce niche: Beauty and cosmetics

Performance metrics (desktop / mobile):

• Performance score: 94 / 85
• LCP: 1.1 / 1
• INP: 61 / 137
• CLS: 0.01 / 1
• CWV assessment: Passed / Passed

Engagement metrics (average monthly):

• Traffic: 129K
• Visit duration: 01:37
• Pages per visit: 3.59

Parfumerie is a Dutch family-owned luxury beauty retailer with over 60 years of experience, offering a curated selection of perfumes, skincare, and cosmetics from renowned brands like Dior and Armani.

Parfumerie, like Katie Loxton and Mey, focuses on beauty, sophistication, and elegance, but it feels completely different from them. At the same time, the set of blocks – a photo carousel, short descriptions, and customer reviews is more similar to Rareseeds, though it looks anything but old-school.

Using the same building blocks provided by the Hyvä theme, the developers have crafted a unique and distinctive website that combines high speed with strong visitor engagement. It’s another great example of how Hyvä enables true creative freedom without sacrificing performance.

7. Butterfly

Country: Japan

Ecommerce niche: Sport equipment and apparel

Performance metrics (desktop / mobile):

• Performance score: 94 / 71
• LCP: 1.3 / 1.4
• INP: 23 / 96
• CLS: 0 / 0
• CWV assessment: Passed / Passed

Engagement metrics (average monthly):

• Traffic: 2.8K
• Visit duration: 03:10
• Pages per visit: 5.86

Butterfly is a premier Japanese table tennis brand known for its high-performance equipment and commitment to innovation. Established in 1950 by Hikosuke Tamasu, the company has become a global leader in the sport, supplying top-quality blades, rubbers, tables, and accessories to players worldwide.

The company’s products cater to a very specific audience, and these customers know exactly what they need. That’s why the website follows a minimalist design – no reviews, long descriptions, or extra visual effects. Everything is kept short and focused: product photos, a brief description highlighting key features, and an Add to Cart button.

While the site’s mobile performance score is lower than desktop, both desktop and mobile versions successfully pass the CWV assessment. Given the niche focus, high traffic numbers are not expected, however, engagement among interested visitors remains strong.

8. 1st Art Gallery

Country: United States

Ecommerce niche: Antiques and сollectibles

Performance metrics (desktop / mobile):

• Performance score: 93 / 97
• LCP: 2.5 / 2.3
• INP: 96 / 142
• CLS: 0.02 / 0
• CWV assessment: Passed / Passed

Engagement metrics (average monthly):

• Traffic: 126K
• Visit duration: 01:10
• Pages per visit: 2.31

1st Art Gallery is the world’s largest online provider of handmade oil painting reproductions, offering over 500,000 artworks, including museum-quality replicas and custom portraits.

This website sells art – products valued purely for their aesthetic appeal, not practical use. It’s not mass-produced decor from Aliexpress kits, but genuine handmade paintings, meaning they come at a high price. To sell such pieces online, a store must work hard to convince the right audience – those who can appreciate and afford true craftsmanship. Let’s see how Hyvä’s flexible functionality helps tackle this challenging task.

The product page features a high-resolution zoom and 3D view of the artwork, along with a wallpaper color switcher that helps customers visualize how the painting will look on their own walls. Customers can also explore detailed descriptions and choose a frame for the selected picture. In addition, the page includes multiple video files – tutorials on selecting the right size and frame, customer unboxing experiences, and even expert insights on the painting’s history.

It’s one of the most feature-rich product pages we’ve explored, combining visuals, interactivity, and educational content. So, how does all this affect performance? Hyvä handles it impressively well: both desktop and mobile versions score in the green zone, with mobile performance even outperforming desktop.

This example clearly demonstrates that the result of Magento Hyvä theme development services isn’t just a simple website; it’s a powerful platform for building rich, content-heavy pages without sacrificing speed or user experience.

9. Lichtnelke

Country: Germany

Ecommerce niche: Home and garden

Performance metrics (desktop / mobile):

• Performance score: 93 / 73
• LCP: 1.2 / 2.3
• INP: 44 / 113
• CLS: 0.01 / 0.01
• CWV assessment: Passed / Passed

Engagement metrics (average monthly):

• Traffic: 72K
• Visit duration: 02:09
• Pages per visit: 1.94

Lichtnelke is an online store of a German perennial nursery that offers a diverse selection of plants for gardens, balconies, and natural landscapes. This website combines traditional horticultural expertise with modern ecommerce convenience.

In addition to the familiar product page blocks, the website features a countdown timer that encourages customers to complete their purchase without delay. A separate visual block highlights various payment options that enhance the shopping experience, while a custom block with “Excellent Shop” badge adds trust and credibility alongside the standard review section. These additions show how Hyvä supports compatibility with different third-party Magento extensions and enables the integration of unique blocks tailored to specific business needs.

This flexibility doesn’t come at the expense of performance. The website demonstrates a high desktop score and an acceptable mobile score – both passing Core Web Vitals. It’s especially impressive when compared to the site’s previous performance on the Porto theme, where the desktop score hovered around 60 and the mobile one fell below 50. So, in this case, the Hyvä theme also proved to be at its best.

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10. 21RUN

Country: Netherlands

Ecommerce niche: Sports and outdoors

Performance metrics (desktop / mobile):

• Performance score: 88 / 61
• LCP: 1.2 / 1.2
• INP: 52 / 123
• CLS: 0.02 / 0
• CWV assessment: Passed / Passed

Engagement metrics (average monthly):

• Traffic: 95K
• Visit duration: 01:39
• Pages per visit: 4.24

21RUN is an online store of the Netherlands retailer that specializes in running gear, offering a wide selection of shoes, apparel, and sport nutrition for men, women, and children.

The product page layout of this store resembles the one we saw on the first site reviewed, with large product photos dominating the page and concise descriptions tucked into dropdown sections. However, several custom blocks give this site a unique look and feel. There’s an embedded YouTube video featuring an expert product review, and a visual block that highlights key product features, making it easy for customers to grasp essential details at a glance.

This website shows lower performance scores than the other examples discussed, but it still passes the CWV assessment. It also achieves an average view depth of over four pages – a good engagement indicator for B2C sites in the footwear and apparel ecommerce niche.

Once again, this case highlights Hyvä’s strength in adapting design to the specific needs of each business, helping brands build truly distinctive websites.

Final Thoughts

Whether you’re a manufacturer or a retailer, serving B2B, B2C, or both, Hyvä can deliver real technical and business value to your Magento site. It boosts website speed, supports compatibility with a wide range of third-party Magento extensions, and offers greater layout flexibility. With the Hyvä theme, developers can create clean, fast-loading storefronts that perform well across all devices and meet Google’s performance standards.

However, even with all its benefits, Hyvä isn’t a plug-and-play solution. To make the most of its capabilities, you need a team that understands both the Magento architecture and the Hyvä tech stack. If you’re considering migration of your store to Hyvä, feel free to contact us. We’ll help you identify potential challenges specific to your website and ways to overcome them, outline an approximate timeline and cost of the project.